Sunday, February 10, 2013

Brand Protection And Management In India

Brand protection and management in India is a new concept. As more and more companies and individuals have started using information and communication technology (ICT), brand protection and management in India has become essential.

Brand protection and enforcement is generally managed by the intellectual property (IP) laws of India, especially Trademarks law of India. The Trademarks registration procedure in India is governed by the Trademarks Act, 1999 of India.

Recently ICANN has initiated the procedure to allot new GTLDs. The process is still on and objection and dispute resolution for ICANN’s new GTLDs registrations can still be undertaken by individuals and companies. The trademark and brand protection under new GTLDs registration by ICANN are complicated in nature. Even stakes are very high in the new GTLDs allotment. There is a dire need to have an effective brand enforcement policy in India on the part of Indian entrepreneurs and brand stakeholders.

At Perry4Law and Perry4Law’s Techno Legal Base (PTLB) we have been providing exclusive techno legal brand protection and enforcement services in India. Besides we are also one of the most prominent IPRs law firms of India. Our specialty includes online brand protection and management in India and abroad.

We use only legally permissible and ethical methods to ensure online brand protection and management in India. In recent times, online brand and reputation protection has got nasty and many online brand and reputation companies are using illegal and unethical means to protect brands of their clients.

Instead of engaging in illegal and unethical brand protection and management methods, stakeholders must engage in constructive, productive and sound planning and strategy making.

You may contact us for professional brand protection and management services in India in general and techno legal services in particular.